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Get the Most from Accreditation – Audience Development in Action

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Date: Tuesday 23rd October 2018

Effective audience development will help your organisation reach new visitors and keep regular visitors coming back time and again. Speakers at this practical workshop will share their experience of preparing for and attracting a wide range of audiences.

Ann Johnson, Wave-length CIC, has visited dozens of museums in the region to assess physical and social barriers to visiting as part of our Access Audit programme. The suggestions in this session will be based on her findings and presented as achievable and measurable actions to grow your audience.

Jon Sleigh, Learning Officer, Birmingham Museums Trust, will share effective approaches to engaging remote audiences with collections and exhibitions, and the varied tried and tested methods used on site.

Francis Ranford, Culture and Creative Director, Culture Coventry, will lead a tour of Coventry Transport Museum, introducing their human centred design approach to audience engagement.

This is a free event with refreshments and lunch provided.

10am-4pm, Coventry Transport Museum, Hales Street, Coventry CV1 1JD

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