Annual Museum Survey

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West Midlands Museum Development (WMMD) undertakes an Annual Museum Survey for the West Midlands and all Accredited Museums and those Working Towards Accreditation are invited to take part. The Survey is part of the Annual Museum Survey for England.

Annual Museum Survey 2023

The numbers have been crunched. The Annual Museum Survey 2023 covers the period 1 April 2022 – 31 March 2023 and the results can be seen seen in the interactive infographics report below.

The purpose of the survey is to gather evidence to help demonstrate and prove the social and economic importance of museums both locally and regionally to funders and stakeholders.  The survey report is a useful resource that can be used by museums for:

  • Fundraising – the data can be used as evidence to support funding applications or to express the value of museums to the public
  • Advocacy – evidence to make the case for the social and economic value of museums in order to sustain investment
  • Performance benchmarking – consistent data to compare museum’s operational context
  • Informing strategy – knowing operational context supports business planning

The Annual Museum Survey 2023 reports are published under a Creative Commons license: Creative Commons Attribution-ShareAlike 4.0 International (CC BY-SA 4.0).

You are free to share, copy and redistribute the material in any medium or format as well as to adapt and build upon the material. If you use the information shown in this report you must give appropriate credit by referencing the source of the data as ‘Annual Museum Survey 2022 produced by South West Museum Development on behalf of  Museum Development England’.

The national report can be viewed here:

Previous Annual Museum Surveys for the West Midlands:

Annual Museum Survey 2022

The Annual Museum Survey 2022 for England can be viewed here.

Annual Museum Survey 2021

The national report for England 2021 can be viewed here.

Annual Museum Survey 2020

The 2020 national report for England can be viewed here.

Download the 2018-19 survey

Download the 2017-18 survey

Download the 2016-17 survey

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