Museum Development East Midlands (MDEM) and West Midlands Museum Development (WMMD) are delighted to be working with Arts Fundraising & Philanthropy to offer a suite of fundraising workshops for 2023/24. The final two workshops are now open for booking.
Join Cause4 and the Association of Cultural Enterprises for this introduction to e-commerce workshop, which will provide tips as well as looking at case studies of other organisations developing their income online. This two-hour session offers support to organisations new to online retail with launching an e-commerce offer appropriate for their organisation, that diversifies income and engages new audiences.
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
Accessibility
This event will be auto-captioned through Zoom. If you would benefit from any other form of access support, including live captioning, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require.
All participants will receive an email containing a Zoom link to the training prior to the event. The email will be sent to the email address used for booking. If you have not received an email the day before the event please contact us.
Tuesday 9 January 2024
10am-12pm
This meeting for museums in the East Midlands and West Midlands will be hosted by Mary Sibson, Creative Learning Officer for Leicestershire and will be focussing on SEND (Special educational needs and disabilities) and accessibility.
Chloe Fowler, Education Officer from Kids in Museums winner Craven Museum, will be joining us to talk about some of the work they have done with educational programming; Mary will focus on the work she is doing for Charnwood Museum; and Helen Martinez, Museum Development Programme Officer, Museum Development East Midlands will talk about the current project she is involved in at Nottingham Cathedral which has a focus on SEND and neurodiversity.
Does your collection include objects that aren’t used or seen, or might be irrelevant to your museum’s mission?
Have you heard about disposal but feel overwhelmed by the task?
Join this session for practical insight and support with collections review and disposal.
The workshop will provide a simple overview of what collections rationalisation and disposal entails. We will explore common issues including how to start, how to make decisions about duplicate items, and what to do with objects whose ownership or history is unclear.
With a focus on smaller and volunteer-led museums the practical examples will reassure and inspire you to take the first steps towards decluttering your stores and further develop the confidence to talk about disposal with your audiences and stakeholders.
The session is led by collections consultant Dr Jenny Durrant, a sector leader in disposal practice and its communication, and a member of the Museums Association Ethics Committee.
The event will be delivered via Zoom using a range of exercises and interactive features including Polls, Chat and Breakout Rooms. Participants are encouraged to ask questions and actively participate in discussion. If you have any concerns about accessibility or usability for these features please contact wmmd@ironbridge.org.uk
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
Accessibility
This event will be auto-captioned through Zoom. If you would benefit from any other form of access support, including live captioning, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require.
All participants will receive an email containing a Zoom link to the training prior to the event. The email will be sent to the email address used for booking. If you have not received an email the day before the event please contact us.
First Steps in Collections Disposal
Wednesday 21 February, 10am-12.30pm
Online
If you can’t see the booking button, this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk
Grab your morning cuppa…
Join the WMMD team and guest speaker Victoria Osbourne, Curator (Fine Art) and Curatorial Team Leader at Birmingham Museum Trust .
Running from 2020-23, Race, Empire and the Pre-Raphaelites was a research group of the British Art Network focused on exploring anti-racist and decolonial approaches to Victorian art and design collections and considering how they might be displayed and interpreted in the 21st century museum. Victoria, a co-convenor of the group, will share some of the learning from three years of events and activities and introduce a set of free resources aimed at museum professionals wishing to foreground race and empire in 19th century art and design collections and displays.
Coffee and Chatter is also the perfect opportunity to share what’s happening at your museum, exchange ideas with colleagues across the region and hear about the latest sector guidance and news.
10.30am-11.30am
Zoom details:
https://zoom.us/j/99254865285?pwd=R2xiUlUzOFdWMGJFQXpyL0E4cHpNQT09
Meeting ID: 992 5486 5285
Password: 579046
Coffee and Chatter will be auto-captioned.
The third of three sessions delivered by Arts Marketing Association and Christina Lister exploring Audience Development. Each workshop is a stand alone event and delegates can choose to attend one or more sessions.
What’s meant when we talk about online marketing? This workshop will clarify the different roles that your website, social media channels and your newsletters have within your overall marketing approach, and how to tailor the language and content you use for each.
This session will cover:
About Christina Lister
Christina is a marketing and audience development consultant, trainer and facilitator working with heritage and cultural organisations, with 21 years’ experience as a freelancer and in agency and in-house positions. Christina empowers organisations to develop and execute marketing that connects to audiences with purpose and impact.
Her experience spans museums, heritage sites, libraries, archives, and arts organisations including the Science Museum Group, Museum of London, AIM, Jane Austen’s House and the Museum of Cambridge. She is a trustee of Kids in Museums and author of the book Marketing Strategy for Museums.
Delegates will have the opportunity to ask questions throughout each session. The training will include breakout room discussions between delegates. There will be a short midway comfort break.
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
These events are for delegates in the East Midlands and West Midlands. If your museum is based in the East Midlands please book via the MDEM website.
Accessibility
These events will be auto-captioned through Zoom. If you would benefit from any other form of access support, including live captioning, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require. If you would find it beneficial for your learning and accessibility Slides can be shared around one week in advance on request.
All participants will receive an email containing a Zoom link to the training prior to the event. The email will be sent to the email address used for booking. If you have not received an email the day before the event please contact us.
The other two sessions are:
Introduction to Online Marketing
Wednesday 7 February, 10am-12noon
Online
If you can’t see the booking button, this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk
The second of three sessions delivered by Arts Marketing Association and Christina Lister exploring Audience Development. Each workshop is a stand alone event and delegates can choose to attend one or more sessions.
An audience development plan will help you reach people you’re not currently reaching and deepen your relationship with those you are. A successful plan requires intent and commitment as it’s the framework that will guide the groundwork. Understanding why it’s important, and what the guiding principles are to creating one, is your first step in the right direction.
This session will cover:
About Christina Lister
Christina is a marketing and audience development consultant, trainer and facilitator working with heritage and cultural organisations, with 21 years’ experience as a freelancer and in agency and in-house positions. Christina empowers organisations to develop and execute marketing that connects to audiences with purpose and impact.
Her experience spans museums, heritage sites, libraries, archives, and arts organisations including the Science Museum Group, Museum of London, AIM, Jane Austen’s House and the Museum of Cambridge. She is a trustee of Kids in Museums and author of the book Marketing Strategy for Museums.
Delegates will have the opportunity to ask questions throughout each session. The training will include breakout room discussions between delegates. There will be a short midway comfort break.
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
These events are for delegates in the East Midlands and West Midlands. If your museum is based in the East Midlands please book via the MDEM website.
Accessibility
These events will be auto-captioned through Zoom. If you would benefit from any other form of access support, including live captioning, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require. If you would find it beneficial for your learning and accessibility Slides can be shared around one week in advance on request.
All participants will receive an email containing a Zoom link to the training prior to the event. The email will be sent to the email address used for booking. If you have not received an email the day before the event please contact us.
The other two sessions are:
An Introduction to Creating an Audience Development Plan
Wednesday 31 January, 10am-12noon
Online
If you can’t see the booking button, this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk
The first of three sessions delivered by Arts Marketing Association and Christina Lister exploring Audience Development. Each workshop is a stand alone event and delegates can choose to attend one or more sessions.
Understanding who your audiences are is the bedrock of being able to communicate with them in a meaningful way. It will also help you to understand who you’re not reaching, and why. This workshop will cover the basics of why and how to go about collecting data on your audiences, with an overview of different tools for collecting data.
We will cover:
About Christina Lister
Christina is a marketing and audience development consultant, trainer and facilitator working with heritage and cultural organisations, with 21 years’ experience as a freelancer and in agency and in-house positions. Christina empowers organisations to develop and execute marketing that connects to audiences with purpose and impact.
Her experience spans museums, heritage sites, libraries, archives, and arts organisations including the Science Museum Group, Museum of London, AIM, Jane Austen’s House and the Museum of Cambridge. She is a trustee of Kids in Museums and author of the book Marketing Strategy for Museums.
Delegates will have the opportunity to ask questions throughout each session. The training will include breakout room discussions between delegates. There will be a short midway comfort break.
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
These events are for delegates in the East Midlands and West Midlands. If your museum is based in the East Midlands please book via the MDEM website.
Accessibility
These events will be auto-captioned through Zoom. If you would benefit from any other form of access support, including live captioning, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require. If you would find it beneficial for your learning and accessibility Slides can be shared around one week in advance on request.
All participants will receive an email containing a Zoom link to the training prior to the event. The email will be sent to the email address used for booking. If you have not received an email the day before the event please contact us.
The other two sessions are:
An Introduction to Audience Data Collection
Wednesday 24 January, 10am-12noon
Online
If you can’t see the booking button, this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk
Grab your morning cuppa…
Join the WMMD team and guest speaker Rosie Barker, Head of Participation at Birmingham Museum Trust to find out more about GLAMCares. GLAMCares is a care and support network for GLAM (Galleries, Libraries, Archives and Museums) professionals which aims to explore and support the wellbeing needs of colleagues in the sector.
Coffee and Chatter is also the perfect opportunity to share what’s happening at your museum, exchange ideas with colleagues across the region and hear about the latest sector guidance and news.
10.30am-11.30am
Zoom details:
https://zoom.us/j/99254865285?pwd=R2xiUlUzOFdWMGJFQXpyL0E4cHpNQT09
Meeting ID: 992 5486 5285
Password: 579046
Coffee and Chatter will be auto-captioned.
A practical session to upskill a small group of delegates to create interesting posts for a variety of social media channels.
Attendees will:
This session will explore what makes great content, engagement mechanisms, how to generate new content ideas, how to source inclusive and royalty free imagery, top tips for designing in Canva* and writing engaging and accessible copy.
Equipment and software: To get the most from the workshop delegates may find it useful to bring a smartphone, with Canva*, Instagram, Tiktok and CapCut downloaded.
*Canva Premium is available free to non-profits. Find out about eligibility here We’re here to help (canva.com)
About the Trainer
The course will be delivered by Social for Good. Social for Good help purpose-driven organisations develop strategies to get control over their social media and maximise positive impact. They design and deliver bespoke training programmes and strategy workshops for organisations and groups to upskill, motivate and empower people to use social for good.
Bookings close: 9am, Tuesday 30 January 2024
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
Accessibility
The event will be held at The Courtyard Hereford. The event will be held in a group floor meeting room. The Courtyard has level access throughout all Front of House areas and a speaking lift to all floors. Accessible toilets are available on all levels. Disabled parking bays are provided in the car park. Tactile signage and tactile maps are also available. Visit The Courtyard’s website for access information. https://www.courtyard.org.uk/access/
If you would benefit from any adjustment or support for accessibility, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require.
Dietary requirements
Refreshments will be provided. Please let us know any allergies or dietary requirements on the booking form when you book your place.
Creating Social Media Content
Thursday 1 February 2024, 10am-1pm
The Courtyard, Hereford HR4 9JR
If you can’t see the booking button this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk
A practical session to upskill a small group of delegates to create original video for a variety of social media channels.
Attendees will:
The session will include an introduction to video for social media across different platforms and explore different styles and formats. Delegates will be supported to develop new ideas for content, understand what works well in video and find out how to plan, shoot and edit video. Delegates will undertake practical tasks and share their outcomes.
Equipment and software: To get the most from the workshop delegates may find it useful to bring a smartphone, with Canva*, Instagram, Tiktok and CapCut downloaded.
*Canva Premium is available free to non-profits. Find out about eligibility here We’re here to help (canva.com)
This event is suitable for non-specialists that would like to develop confidence and skills to use social media more effectively for their museum.
About the Trainer
The course will be delivered by Social for Good. Social for Good help purpose-driven organisations develop strategies to get control over their social media and maximise positive impact. They design and deliver bespoke training programmes and strategy workshops for organisations and groups to upskill, motivate and empower people to use social for good.
Bookings close: 9am, Thursday 23 November
Maximum two delegates per organisation. Priority will be given to delegates from non-NPO and non-National museums in the West Midlands which are Accredited or officially Working Towards Accreditation.
Accessibility
The event will be held at Museum of Royal Worcester. Visit Museum of Royal Worcester website for access information. https://www.museumofroyalworcester.org/visit-us/disability-and-access/
If you would benefit from any adjustment or support for accessibility, please answer ‘yes’ to the access requirements question on the booking form and email the WMMD team as early as possible stating the support you require.
Dietary requirements
Lunch and refreshments will be provided. Please let us know any allergies or dietary requirements on the booking form when you book your place.
Creating Video for Social Media
Thursday 7 December, 10am-3pm
Museum of Royal Worcester, Severn Street WR1 2ND
If you can’t see the booking button this event is fully booked. To join the waiting list please email wmmd@ironbridge.org.uk